Rhet 1000- internet harms social interaction Essay

Rhet 1000- internet harms social interaction - Essay Example Due to advancements in modern technology, which can overcome a wide range of obstacles related to space and time, it is possible to deduce that such technology should be used in more important ways including understanding multiples of cultures, as well as communicating effectively with other people. Use of the internet has dominated today’s global communications, which has led to a wide range of negative impacts on social interaction. Although the use of internet may have positive impacts, the level of negative impacts depends on the nature of people’s online activities and the different activities that they give up in order to spend time socializing using the internet. The use of the internet as a platform that supports social interaction encourages individuals to spend considerable time socializing through online mediums at the expense of companionship and face-to-face communications. In this sense, interaction socially could be hindered by the dominant use of the int ernet and other online social platforms. Given the dominance in the use of the internet in the contemporary world, and its subsequent domination of social interaction, several issues arise. Pertinent issues related to impacts of the internet on social interaction include isolation. Evidently, the internet creates a world in which communication occurs in a virtual environment. The internet acts as an electronic mode that drives people out of the physical world and into a virtual space. Through connections in the virtual space, communicating parties may interact without challenges as if they are in a physical world (Cavanagh 36). As a result, the quality and number of physical social relationships that people develop is subject to compromise. There is a great difference between online relations, based on social media, and physical interactions. People do not expect any more consequences from virtual relationships, apart from the communication

China beer market competetor analysis

China beer market competetor analysis CHINA BEER MARKET COMPETETOR ANALYSIS Quick Over view: Aire Breweries plc. Is UK based beer marketing company that been selling premium beers. The company is enjoying fairly good market share. The beer market has become saturated due to intensive competition and in-line pricing strategies. The Aire Breweries plc. as a part of logical extension decided to enter Chinese market, where beer market is largest in the world next to USA. The Strategic Triangle- 3Cs: The strategic triangle proposed by Kenichi Ohmae states that any company success in long run pivots around 3factors: Corporation, Customers Competition. In construction of Business strategy above factors must be examined thoroughly to arrive at marketing plan. The Corporation: Aira Brewries is beer selling company selling beer brands like Hostenbech- European style lager beer, San Bernanardo Cameolet- British style dark bitter beer, Ark royal British style dark bitter beer, pot of gold- Irish style dark stout beer with premium price. The brands are promoted through super markets, fashionable markets, Up market city centre bars. The copany has high cost structure and has efficiency as its strength. The Customer: The proposed target market China is undoubtedly a large consumer market in the world and beer in particular. The vast spread of consumers with varied languages make MNCs experience the difficulty of convincing Chinese consumers. The competitors: In china due to liberalisation policy many MNCs are trying to make a mark in China market. The competition in china Beer markets is very intensive. China market expects to come up with cost effective products where local sellers have an edge over MNCs. San Miguel is one of top three selling brands in china and largest selling brand in china. Sabmiller is the world second largest selling has 47 breweries and operating in 13 provinces of China. Bud Light beer has bottom line structure. Various players include CBR Brewing company inc. china Food beverage company, China resource enterprise ltd., Fomento Economico Mexicano SA de CV, Scottish new castle, Fujian Yanjing Huiquan Brewing group Kirin Brewery Company Ltd., etc. Quick glance at China Economy: China has recorded 11.9% GDP growth rate accounts for $ US 3565 billion (USD 1 = RMB7) is a clear indication that Chinese have got fair standards of living and spending power of consumer has been remarkable Economic Indicators 2007 2006 GDP (RMB trillion) 24.7 21.1 Per capita GDP (RMB) 2,200 16.084 Per capita disposable income of urban households 13,786 11,759 Per capita Net income for rural households 4,140 3,587 Table: 1 Source: National Bureau of Statistics Market Opportunities threats in China: Due to vast population China will offers great opportunities for potential marketers, provided the market is analyzed and a feasible program is developed. The barriers usually for any MNCs are inadequate market data, inappropriate entry strategy. Poor access to supply chain, vast spread of geographical market, cultural differences etc. It is advocated to distinguish the gap between the developed and less developed markets. Uniform marketing strategy is not suitable in view of large market. The beer market is not similar every where; it is more of localized driven by local tastes and preferences. It could be defined as pool of regional markets. Domestic players will play dominant role and take maximum market share. But their presence is limited to maximum of 2% of national market. Majority of market share i.e. 45% is controlled by 4 players. Beer Market Scenario in China: The high spending level of consumers in China has lead to growth of Beer market in manifolds and ignited by Foreign Direct investment. China has now became largest national beer market in the world crossing USA. There were 4 companies in china and has grown to 60 by 2007. McKinsey Global institute has thrown light on newly emerging segment in the recent past- Urban Middle class who has been earning RMB 100000 ($12000) a year became a hot button to every beer marketer. Table 2 Year Million Liters Annual Growth (%) 2007 32035,83 10.04 2008 33459.42 4.44 2009 34 904.69 4.32 2010 36,371.42 4.20 2011 37.860.59 4.09 Source: http://www.globalbusinessinsights.com/content/rbaa0012m.pdf Growth of China Population Trends: It is a known fact that china is most populated country with 1321 millions as per 31 December 2007 comprise of 51% male 49 percent female. The population size makes china a land of opportunities driven by advanced technology usage while producing. Understanding Chinese Market Risk Element: Small Medium enterprise like Aire breweries may need to mobilize recourses to tap the potential of Chinese beer market. In this regard they have to analyse their strengths weaknesses. Most of MNCs fail because of the poor distribution system and failure to identify a piggy back partner. More over the law in china has been very stringent. Unless the marketer study the cultural aspects thoroughly it may lead to chaotic situation. Cultural aspects of China Market: Chinese consumers are very patriotic and do practice their culture meticulously. Due to strong socialistic approach they support local products. Foreign players may suffer from non-acceptance of their offering due to invisible influences of culture which cannot be demonstrated. Law at China: The china legal system is very complicated and frustrating to MNCs. The familiarity to china culture will facilitate the understanding of law. It is always better to have a local partner to promote the business and as a part of political risk (i.e. confiscation of assets or blockage of funds) handling mechanism Geographical Segmentation: It is wise to adapt Regio-centric approach or Multi Domestic approach to reach vast china market. Here subsidiary in each province of china has to devise their plan to suit the need Preferences of that region. This approach demand to have varied marketing mix with coordinated efforts of other territories. Demographic Profile of Consumers: China population (1341 millions male female ratio 51:49) has been multi-religious ranging from Buddhism, Taoism, Catholics, Protestantism, and Islam, interestingly deal business according to their religions and Socio-cultural values. Since ages Chinese companies have been transferring ancestral values to present generation which establish relationships refer to term â€Å"guan xi†. Relations drive the businesses to offer extent of product mix. Distribution of Population income wise: Table 3 Population (million) Gross National Income (Billion) Low Income 2512 10.20 Middle Income 2667 49.22 High Income 955 49.22 Source: US census Bureau, World Bank group, McKinsey analysis Marketing Mix: Product: China has been largest beer market but with different tastes across the nation. 500 ml and 750 ml are most preferred quantities served in bottles cans. The per capita consumption 18 ltrs has not been impressive when compared with USA (84 ltrs) UK (74 ltrs) per capita consumption. Aire Breweries need to develop localized tastes along with their premium brands. The test marketing will help company to know the preferences. Price: The beer in china market is sold at pretty cheap. 750 ml beer costs 25 cents. Locally made MNC brands Carlsberg and Pabst blue are also sold at fairly cheaper rates. Aire breweries plc., has to adapt bottom line pricing or inline pricing to get acces in the market Promotion: As many languages are used across china, mandarin is widely used language, it is a difficult task to develop a theme while advertising. Few MNCs failed to translate the essence of ad copy lead to waste. It may be advocated to be cautious to understand cultural dimensions while developing ad copy to rural folks Place (Distribution): The mechanism of distribution of beer products in China takes place via Distributors appointed by Manufacturers in turn retailer super markets. Distributor is focal point from which whole-salers supply the goods. Each distributor holds rights to sell one brands. Wholesalers will buy different brands from different distributors and dispense. Foreign players suffer from effective reach. Joint venture structure of distribution will help to overcome problems. Piggyback model of distribution will strengthen Distributor- retailer model. Multi channel mode of distribution will serve the purpose. Marketing Planning: International marketer need to deal with at least two level of uncontrollable uncertainties. The success of marketing program depends on optimal adjustment to business climate in which you are operating. After analyzing opportunities and select the province of china next step is to define the target market. Chinese are got enough disposable income and have been accepting beer as food beverage. Target market will give a direction to develop marketing mix and total number of potential consumers approximately. Aire Breweries should have good local partner to implement marketing strategy and extend support to reach target market. The price and promotion campaign need to be devised according to local practices. Entry Strategy: Once the market profiling is done, it is always good to enter in to the Chinese market through a joint venture. For many years, the Aire Valley Breweries plc, a UK company focused its marketing effort on premium-priced products. As beer market is growing at good rate, it is high time to get in to China market with constructive marketing strategy. A Joint-venture with local partner will offer ease in operations procurement of recourses, recruitment and handling beaurocratic issues. The local partner knowledge on competition, language, culture and business systems can influence the government policy. Conclusion: China is very potential because of vast population but high levels of risk has been demonstrated.Aire breweries may take assistance of local marketing research organisation to seek first hand information for political socio-cultural aspects. References: Kenichi Ohmae, (1990), The Next global stage available at http: //en.wikipedia.org/wiki/3c%27s_model Jeffrey Hays (2008) wine beer in China available at http://www.factsanddetails.com/china.php?itemid=142catid News Report (Dec 2006) Beer market in china http://www.globalbusinessinsights.com/content/rbaa0012m.pdf National Bureau of statistics of China, available at http://www.chinaknowledge.com/market/book- Starmas international Business consultants (2009) China trends available at http://www.starmass.com/china_review/economy/_overview/china_macroeconomic.htm China Knowledge Bureau report, (2008) available at http://www.chinaknowledge.com/market/book-china consumer.aspx?subchap=1content=3 Chinese Beer Industry Report, (October 2007) Koncept Analytics Publishers, UK available at http://www.reportbuyer.com.food_drink/alcoholic_drinks/beer/chinese_beer_industry Beer Market in china (2008), A Market analysis of Aroq Ltd. Published at UK available at http://www.justdrinks.com/store/product.aspx?id=68150 Jeffrey Hays (2008) wine beer in China available at http://www.factsanddetails.com/china.php?itemid=142catid 10. Richard Benson-Armer, Joshua Leibowitz, And Deepak Ramachandran (1999) Global Beer: Whats On Tap? available at https://www.mckinseyquarterly.com/ghost.aspx?ID=/Global_beer_Whats_on_Tap_321 News Report, (December 2006 ) Beer market in China http://www.globalbusinessinsights.com/content/rbaa0012m.pdf Don Lee, (29, April 2009), China relaxes business regulations, Los Angeles Times, available at http://articles.latimes.com/2009/apr/29/business/fi-chinaregs29 Charles W. L Hill, 2005, 5th Ed, International Business, Tata McGraw-Hill, New Delhi, India p- 166 Philip R Cateora, John L Graham (2008) 3ed, International Marketing, Tata McGraw-Hill, New Delhi, India p26 InfoPacific Development Inc. (2009), Kompass, China http://www.chinatoday.com/general/a.htm Prof. Jiangang (Jim) Dai Prof. Chen Zhou (March 2008), Beer Distribution In China, Georgia Institute of Technology, available at http://www.scl.gatech.edu/research/china/beerreport2008.pdf China Business Intelligence analysis available at http://chinabizintel.com/industry-updates/several-major-problems-in-chinas-beer-market.html

Another Canada Essay -- essays research papers

When people think of Canada and then compare it to the United States of America, they always tend to think it is similar. At least I did until I started this project. I always thought that Canada was a clone or mirror of America, but I was wrong. About 99.75% of the Canadian people consider ice as something that they use in a drink or something that is always on the road that needs salt. For the rest of the Canadians, ice is a major barrier of life. The ice can be used as a helpful thing to. It could be crafted into a refrigerator. It could also be used as a racetrack for snowmobiles. Now how many ice refrigerators do you find in America? I don’t think the climate in America and support something like that. Eighty percent of Canada is in a subartic zone. While America sits comfortably in the tropical wet-dry to continental humid climate zone. The main population in Canada is rested in between the January temps. of -2Â °F and 14Â °F. Whereas Americas’ main population is in the 41Â °F to 32Â °F range. For Canada, the climate reaches the extremes during winter. About 95% of Canada is 14Â °F and below. America’s winter is about 23Â °F-41Â °F. The dramatic difference may have affected the difference of population. The average population in Canada is 26 people per mi. Â ², compared to 128 people per mi. Â ² in America. I think that the people are more densely populated in the US because the weather is more tolerable. The weather also affects what is grown and produced in the two countries. Canada g...

Cost of Goods Checkpoint Essay

A multi-step income statement for a trading business highlights the fact that between 40% and 60% of revenue from sales is accounted for as the cost of goods sold. The cost of goods attributed to a company’s products is expensed as the company sells these goods. There are several ways to calculate COGS but one of the more basic ways is to start with the beginning inventory for the period and add the total amount of purchases made during the period then deducting the ending inventory. (According to Kimmel, Weygandt, and Kieso), cost of goods sold is found by taking the cost of goods available for sale (beginning merchandise inventory + net purchase), less the ending merchandise inventory (p. 244). In a wholesale or retail trading business, merchandise held for resale in the normal course of business is the largest asset owned by the organization. For this reason it is vital that accurate up-to-date records be maintained when goods are acquired and inventories taken. Finished goods and or merchandise makes up cost of goods sold. There are two classifications of inventory: merchandiser or manufacturer. In a merchandiser company inventory consists of many items all different. Whereas, a manufacturer, some inventory may not be ready (Kimmel, Weygandt, & Kieso, p. 282). Examples of items that make up cost of goods include; produce, clothing, electronics, items that can be resold from manufacture to a company to the customer. This means when the business acquires a finished product, the cost of the product goes into an inventory asset account. The customer will then purchase the product, finished good, the business transfers the cost of the product from the inventory asset account to the cost of goods sold expense account because the product is no longer in the business’s inventory (Kimmel, Weygandt, & Kieso, p. 282). References Kimmel, P. D. , Weygandt, J. J. , & Kieso, D. E. (2011). Financial accounting: Tools for business decision making (6th ed. ). Retrieved from The University of Phoenix eBook Collection database.

My Life and Peer Pressure essays

My Life and Peer Pressure essays Peer pressure is a very common thing in the U.S. Although it is often thought of as when someone is pressured into drugs or pressured into alcohol, it is sometimes a good thing. When someone encourages you to do your best in something like school, this is positive peer pressure. Yet, when someone is coaxing you into betraying your own values, they are putting negative peer pressure on you. Peer pressure has affected all of us. It has affected me positively by having people encourage me to make the right decision. An example of negative peer pressure that has been put on me would be when my friends try to get me to do something that we both know Im not allowed to do. Positive peer pressure is a very good thing. I, many a time, have got mad at people for trying to talk to me about doing the right thing. I, later, did end up thanking them though. Positive peer pressure has affected my life by getting me to make better decisions. One thing I have learned on my own about peer pressure is that sometimes it doesnt come in the form of words. Sometimes, peer pressure comes just by seeing the affected a bad decision had on other people and the way they look at you. You can see that, mentally, their saying, Dont do this. It has affected me and I dont want you to hurt like I do. I believe that my sister, Janna, has also put positive peer pressure on me. She has done this by having a baby at an early age. She knows that I can see what it did to her. Most likely she wont finish her education and she knows that my education is important to me. I think she is putting positive peer pressure on me by just showing me the affects having a baby at a young age has on you. Now after all of this good stuff, yes, its the bad stuff. Negative peer pressure is one of the worst things that happen to teens. Yes, I have been in a negative peer pressure situation. When my friends want me t...

Unreasonable Searches and Seizures

Unreasonable Searches and Seizures Free Online Research Papers The Fourth Amendment to the US Constitution provides that persons are free in their persons from unreasonable searches and seizures. A search is defined as a governmental intrusion into an area where a person has a reasonable and justifiable expectation of privacy. A seizure is defined as the exercise of governmental control over a person or thing. What is reasonable under the Fourth Amendment depends on the circumstances. For example, certain searches and seizures are considered reasonable only if the government first obtained a warrant authorizing the action, while other searches and seizures are reasonable without a warrant. There are at least six exceptions to the warrant requirement, i.e. where a warrantless search is reasonable and therefore valid under the Fourth Amendment. One of those is the plain view doctrine. Under the plain view doctrine, the police may make a warrantless seizure when they are (1) legitimately on the premises where they did the viewing; (2) discover evidence, fruits, or instrumentalities of crime, or contraband; (3) see such evidence in plain view; and (4) have probable cause to believe that the item is evidence, contraband, or an instrumentality of a crime. These requirements are set out in Arizona v. Hicks, 480 U.S. 321 (1987). As applied to this scenario, the state will be able to successfully argue that the plain view doctrine applies to the backyard drug operation. Officer Nelson responded to screaming and was able to easily see into the backyard. The boys were engaging in assaultive behavior and were injuring each other. The fence gate was unlocked, and Officer Nelson was legitimately on the premises to respond to the fight. Immediately after Officer Nelson broke up the fight and as he was turning the boys over to adults, Officer Nelson noticed baggies containing a white, powdery substance in the backyard outside the house. Officer Nelson will state that his training and experience told him that he had probable cause to believe that the baggies contained contraband because of the nature of the substance and how it was packaged. The evidence was in plain view resting on a table outside the house as he was turning the boys over to their parents. The judge will likely find that Officer Nelson was legitimately in the backyard, that the baggies did indeed contain contraband, that the baggies were in plain view, and that Officer Nelson had probably cause to believe that the baggies contained contraband. The defendants dress in a nightgown does not contribute to probable cause. The state will have the contraband admitted into evidence under the plain view doctrine exception to the Fourth Amendment. The defense may attempt to argue that evidence of the baggies should be suppressed because: (1) Officer Nelson had no legitimate reason to be in the backyard and (2) that the defendant had a reasonable expectation of privacy in the backyard to her house because it had a brick fence. Both will fail. Officer Nelsons job is to keep the public peace and respond to disturbances, such as screaming. As to the privacy argument, Officer Nelson was able to look over the fence without standing on his toes. Unless Officer Nelson is very tall, the prosecution will successfully argue that there was no reasonable exception of privacy in a fence that anyone can see over. Persons generally have no expectation of privacy in things held out to the public. That the baggies were near the patio entrance is irrelevant. If the baggies were inside the patio Officer Nelson may have needed a search warrant to search for them, but they were outside in the backyard. Regarding the marijuana cigarettes, the prosecution will similarly successfully argue that the marijuana is admissible under the plain view doctrine. The police were legitimately viewing the marijuana in the street. They fell out of the defendants purse after the snatcher dropped it, and they were in plain view. The police did not have to open the purse and go through the contents to find them. The officers will testify that their training told them that they had probable cause to believe that they were marijuana cigarettes, probably primarily based on how they were rolled and their smell. If it turns out that the cigarettes contain marijuana, the judge will likely rule them admissible under the plain view doctrine. The defense doesnt have any real defense. A very weak defense would be that the street was not a public street but an alley used for garbage trucks. This will not succeed, and the marijuana will be found admissible. Under the open field doctrine, areas outside the curtilage are subject to police entry and search. The curtilage is defined as the dwelling, outbuildings connected to the dwelling, and the land immediately surrounding the dwelling. Areas outside the curtilage are unprotected by the Fourth Amendment because these areas are considered to be held out to the public. Persons have no expectation of privacy in areas outside the curtilage. The baggies were found on a table a few yards away from the house’s patio in the backyard. The entire backyard is included in the curtilage because it is connected to the house and is surrounded by a brick fence. Under normal circumstances, the patio would be a protected area under the Fourth Amendment not able to be searched without a warrant. But as the police were already in the back yard responding to the fight, there is no Fourth Amendment violation. 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Managing Diversity Research Paper Example | Topics and Well Written Essays - 4750 words

Managing Diversity - Research Paper Example The paper tells that the modern business environment is observed to become increasingly competitive undergoing constant alterations owing to globalization. This certain fact is in turn growing to be a major challenge for the survival of the organizations in the current day context. The rate of globalization is rapidly escalating, simultaneously triggering the need of increased communication in between the people with varied beliefs, backgrounds and cultures compared to the earlier times. Individuals are no more considered to exist in a limited marketplace as the factor of globalization makes them an integral part of the global economy and is believed to face competition from almost all the continents. Owing to such reasons, it becomes necessary for profit as well as non-profit organizations to entail and accept diversity so as to attain increased creativeness along with becoming open to different types of alterations. Capitalizing as well as maximizing on the element of diversity is developing to become quite a significant issue related to management in the present times. Diversity refers to the concept of comprehending, recognizing, accommodating and assessing along with commemorating about the dissimilarities that exists among individuals with regard to class, gender, mental stability, sexual-orientation, status related to public assistance, age, ethnicity, physical competence, race, and spiritual application. The issues associated with diversity are presently regarded as significant and are even anticipated to gain augmented significance in the upcoming days owing to the growing dissimilarities in the population. It is considered to be imperative for the organizations to concentrate on the element of diversity and seek for different ways in order to become completely comprehensive organizations. Diversity is believed to entail the prospective of reaping increased productivity level accompanied with competitive advantages. In this context, managing as well as assessing diversity is learnt to be a vital constituent associated with effectual people management which is competent of enhancing the productivity of the organizations (Rosado, 2006). Concept of Managing Diversity The international environment of business, increased requirements owing to the intense competitiveness and demographic alterations calls for the requirement of diversity. In this regards, managing diversity has been referred to the practice related to learning which paves the path towards overall organizational competence. The development of this competence is measured to be immensely important in a modern organization for the reason of effectually acting in response to the issues as well as prospects that are triggered owing to the existing socio-cultural form of diversity with regard to a particularly distinct social system. Management of diversity is believed to take place by pursuing a definite order of steps with the aid of which individuals as well as organization s progress from lack of knowledge. This is again associated with the definite topic till the stage or a level where the activities with regard to diversity manipulating the organizations, their consequences and their workforce is comprehended (Cox & Beale, 1997). Managing diversity is also referred to the constant process which helps in setting free of the different talents along with proficiencies that is brought into a particular organization, society and community by its respective diverse population with the aim to build a completely inclusive along with wholesome environment. This particular environment is believed to hold increased significance as it helps in effectively managing the differences along with making the most of the entire latent of all the involved individuals which proves to be beneficial for all from a cultural perspective (Rosado, 2006). Diversity is stated to be a budding notion in the current phenomenon. This specific term is believed to be both particular b eing centered on a definite individual and being contextual